High quality backlinks to websites are one of the most important search ranking factors.
When other high-quality websites link to websites, it sends positive signals to Baidu engine crawlers, telling them that the linked site is valuable, useful, and that the searcher will be happy to find the results. All of these factors help improve search rankings linked to sites.
Therefore, if you want your website to be visible on baidu’s search results page, you must adopt a strategy to build high-quality backlinks for your website.
The content on your site has a big impact on your site’s ability to attract backlinks. Here are some link building strategies that you can implement to get high-quality backlinks.
- Publish high-quality content throughout your website
First thing first. If you want to attract links, all content on your site should be of high value and quality. Your content can help other sites decide if they want to link to you. It reflects your brand and your overall organization. If your pages are poor quality or lack valuable information, other sites will not see you as an authoritative brand worth linking to. Using content authoring techniques can create professional-looking, high-quality content that will earn you links for a long time.
- Publish original research
One type of content you can publish on a site to attract high-quality backlinks is original research. Conduct surveys, use your business data, conduct case studies, and create other content that focuses on original research not found on other sites. When you publish raw statistics and data, other sites are likely to link back to your site.
- Publish your content as a list
Keep your audience interested by making a list of numerous resources or popular blog posts, which leads to more attention and links.
- Create visually driven content
When creating content for high-quality backlinks, don’t just focus on text. Visually driven content can also attract links. In fact, charts, infographics and videos are more effective at attracting links from other sites. Therefore, it’s not just about creating replication-based content. Add graphics to your posts and create beautiful, informative graphics that can be displayed independently.
- Know how to identify high-quality links
Not all links have the same value. Links from reputable sites improve search rankings more than links from low-quality sites. So when you do link building work, know which sites are worth pursuing, and only contact qualified sites that are worth your time and effort. Quick benchmark: Look for powerful Alexa levels. The Alexa ranking shows how to find authoritative websites online. The smaller the number, the higher the site’s permissions, and the more valuable the links returned from the site. Check the Site’s Alexa rating before contacting them using Alexa’s free website overview tool.
- Recycle image links
Images embedded in web sites often contain links to their source. Sometimes these links do not point to the appropriate site, or they are corrupted. Also keep an eye out for these opportunities, especially if the site has been linked to one of your graphics. Make sure that all graphics used on other sites are correctly linked back to your site.
Link building is a type of relationship building that helps you get high-quality backlinks. But that’s not the only way you can leverage connections to get links. You can also use the following strategies to leverage your partnerships and contacts to increase your backlinks.
The link-building strategy doesn’t stop there. There are many other creative ways to get links.
If you want your site to be competitive in search, you must find high-quality backlinks and protect them with a thoughtful expansion strategy. This process works best when you use natural and authentic strategies, such as those outlined in this article, to build backlinks.