Chinese guest posting is a good way to improve the popularity of your website and optimize your website for china search engines. This is also a good way to establish contacts and relationships with influential blogs, which can bring more business opportunities.
Chinese guest posting have come back after being considered dead a few years ago. Of course, its nature has changed – like other SEO strategies, quality now exceeds quantity. You will no longer get results from dozens of posts with poor quality and heavy keywords scattered on random unrelated blogs. A well written, content intensive, high-quality, and high-value chinese blog post is strategically posted on an influential blog with relevant readers, which will bring you more traffic and affect your ranking on Baidu. There are more than 100 such low-quality chinese copywriting.
However, some marketers still do not believe that chinese guest post can provide sufficient return on investment. They were very wrong.
- It helps to build new relationships
To be exact, the relationship with other bloggers, authors, webmasters and audiences. A Chinese guest post and another industry related blog can be the beginning of long-term cooperation, and their audience can become your audience. However, you should understand that building relationships takes time. You will not build a strong relationship by submitting a Chinese guest post. You must follow up by following and participating in the dialogue in the comments, contacting the blog owner to ask about the performance of the article, attaching other topics, and offering/soliciting suggestions for further cooperation. This will prove that you think this interaction is more than just the work of china link building.
- More china backlinks=better ranking on Baidu
Nowadays, the ranking of a website in Baidu(china search engine) largely depends on the quality of links, and the most obvious advantage of visitors’ posting is that you can get more links. If your website has many links from other resources related to your industry, it will certainly affect your ranking. This is especially true if you are dealing with a dedicated Chinese guest posting agency – they have enough experience to spread your posts to ensure maximum flow and improve rankings.
- It allows you to obtain the traffic password
Guest posts may be the best way to quickly expose your site to targeted traffic. If you carefully select the target blog, your audience will have a lot of overlap, and the posts you submit provide real value, then you will meet a large number of visitors, who are likely to be really interested in the content you provide.
- Enhance your authority in the industry
In academia, there is a thing called h-index, that is, the number of peer review articles published by a scholar has been cited at least the same number of times. For example, an h index of 7 means that a scholar has at least seven articles cited from seven other sources. H index is a method to directly determine the input and productivity of scholars. Although website owners have no such simple method to measure their authority in the industry, reference materials are equally important to them and scholars. The more frequently you are mentioned on other websites, the more your materials are scattered in well-known sources, and the more authoritative you are.
- Give you useful feedback
By reaching out to a wider audience than your own blog, you can greatly increase your influence. In addition to increasing the likelihood of attracting potential customers, you can also benefit from other aspects – you can get more insightful feedback from more people, including other contributors in your industry. Finally, after sharing some useful content on other people’s blogs, you can not only teach, but also learn.
- Help you find new business opportunities
By presenting your business, methods, and expertise to a wider audience, you can not only improve customers’ overall understanding of your business, but also attract people who are impressed with what you have said about your business. The more chinese guest posts you post on the Internet, the more likely you are to be considered trustworthy and have enough experience to do business directly with customers.
- Publish unique content on the right platform
It is important to always publish only one piece of content. Copycat content will be found soon. This will not only cause ranking problems or de indexing. It is also a good idea to check china backlinks and their quality regularly. This is a good way to find wrong links and punish risks.
As you can see, chinese guest post have many advantages besides simple china link building – although if this is the only result, it is enough.
